Privacy Policy | TargetPulse

1. Introduction

TargetPulse ("we", "our", "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. By accessing our services, you consent to the practices described in this policy.

2. Information We Collect

We collect information that you provide directly to us, as well as information collected automatically through your interaction with our website and advertising campaigns. The types of data we gather include:

• Contact Information: name, email address, phone number, company name, and job title when you fill out forms or request a quote.
• Usage Data: IP address, browser type, pages visited, time spent on pages, referring URLs, and other diagnostic data.
• Marketing Data: preferences, responses to campaigns, and interaction with our ads (e.g., clicks, conversions).
• Technical Data: device identifiers, operating system, and similar technical information.

3. How We Use Your Information

The information we collect is used to provide and improve our services, personalise your experience, communicate with you, and comply with legal obligations. Specifically, we may use your data to:

• Deliver the services you request, including targeted advertising campaigns.
• Analyse usage patterns to optimise our website and clients' ad performance.
• Send you relevant marketing communications, if you have opted in.
• Respond to your inquiries and provide customer support.
• Prevent fraud and maintain the security of our platform.

4. Legal Basis for Processing

Under the Australian Privacy Act 1988 (Cth) and the GDPR (where applicable), we rely on the following legal grounds: (a) your consent, (b) the performance of a contract, (c) compliance with legal obligations, and (d) legitimate interests pursued by us, ensuring your rights and freedoms are protected.

5. Data Sharing and Disclosure

We do not sell your personal information. We may share your data with third-party service providers who assist us in operating our business, such as hosting providers, analytics tools, advertising platforms (e.g., Facebook, Google, LinkedIn), and email service providers. These parties are contractually obligated to use your data only to provide services on our behalf.

6. Your Rights and Choices

You have the right to access, correct, update, or delete your personal information. You may also object to processing, request data portability, and withdraw consent at any time. To exercise any of these rights, please contact us at {{ EMAIL }}. We will respond to your request within 30 days.